To celebrate the launch of her new fragrance, Mariah Carey’s Luscious Pink, the singer is challenging fans to design a luscious pink dress for Mariah Carey herself.
Carey will pick the design that perfectly captures the essence of Luscious Pink. Three dresses will be produced — one for the songstress to wear, one for the design winner, and one to be auctioned off to benefit Susan G. Komen for the Cure.
“It’s always exciting to be able to reveal another facet of my personality through Luscious Pink,” said Carey. “The development of the scent coupled with the fun and flirtatious interactive design competition gave me an opportunity to interact with my fans, which I always love to do, and at the same time raise money for an extremely important cause that affects all women around the world.”
“It’s an honor to work with Susan G. Komen for the Cure, an organization that has helped save so many lives with continuous funding and research for breast cancer awareness,” she added.
The ‘Luscious Pink’ dress design contest will run online at www.mariahcareybeauty.com through Nov. 14.